.bloom {
  padding: clamp(4.5rem, 10vw, 7.5rem) var(--kite-gutter);
  background: var(--kite-paper);
  transition: background-color 0.55s ease;
}

.bloom__top {
  display: grid;
  grid-template-columns: minmax(0, 1.05fr) minmax(0, 0.95fr);
  gap: clamp(1.5rem, 4vw, 3.5rem);
  align-items: start;
  margin-bottom: clamp(2rem, 4vw, 3rem);
}

.bloom__title {
  max-width: 10ch;
  margin-bottom: 1.35rem;
  font-size: clamp(2.2rem, 5vw, 3.6rem);
  font-weight: 800;
  letter-spacing: -0.04em;
  line-height: 1.02;
  color: var(--kite-ink);
  transition: color 0.55s ease;
}

.bloom__cta {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  height: var(--nav-chip-h, 2.4rem);
  padding: 0 1.2rem;
  border-radius: 999px;
  background: var(--kite-ink);
  font-size: 0.8rem;
  font-weight: 700;
  color: #ffffff;
  text-decoration: none;
}

.bloom__lede {
  max-width: 28rem;
  padding-top: 0.35rem;
  font-size: 1rem;
  font-weight: 600;
  line-height: 1.55;
  color: rgba(12, 12, 12, 0.55);
  transition: color 0.55s ease;
}

.bloom__grid {
  display: grid;
  grid-template-columns: 1.45fr 0.775fr 0.775fr;
  gap: 1rem;
  align-items: stretch;
}

.bloom__card {
  position: relative;
  display: flex;
  flex-direction: column;
  justify-content: space-between;
  min-height: 22rem;
  padding: clamp(1.35rem, 2.5vw, 1.85rem);
  overflow: hidden;
  border-radius: 1.6rem;
}

.bloom__card--wide {
  color: var(--kite-ink);
  background: #dfe6f8;
}

.bloom__bg {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  object-position: center;
  z-index: 0;
  pointer-events: none;
}

.bloom__card--wide::after {
  content: "";
  position: absolute;
  inset: 0;
  z-index: 0;
  background: linear-gradient(
    105deg,
    rgba(247, 247, 245, 0.82) 0%,
    rgba(247, 247, 245, 0.45) 42%,
    rgba(247, 247, 245, 0.08) 70%
  );
  pointer-events: none;
}

.bloom__card--wide .bloom__card-title,
.bloom__card--wide .bloom__card-text {
  position: relative;
  z-index: 1;
}

.bloom__card--ink {
  background: var(--kite-ink);
  color: #f7f7f5;
}

.bloom__card-title {
  max-width: 12ch;
  font-size: clamp(1.25rem, 2.2vw, 1.55rem);
  font-weight: 800;
  letter-spacing: -0.03em;
  line-height: 1.15;
}

.bloom__card-text {
  max-width: 18rem;
  font-size: 0.9rem;
  font-weight: 600;
  line-height: 1.45;
  opacity: 0.72;
}

.bloom__card--wide .bloom__card-text {
  max-width: 16rem;
}

.bloom.is-in .bloom__intro {
  animation: bloom-intro 0.9s cubic-bezier(0.16, 1, 0.3, 1) both;
}

.bloom.is-in .bloom__lede {
  animation: bloom-lede 0.9s cubic-bezier(0.16, 1, 0.3, 1) 0.12s both;
}

.bloom.is-in .bloom__card {
  animation: bloom-card 0.85s cubic-bezier(0.16, 1, 0.3, 1) both;
}

.bloom.is-in .bloom__card:nth-child(1) {
  animation-delay: 0.18s;
}

.bloom.is-in .bloom__card:nth-child(2) {
  animation-delay: 0.3s;
}

.bloom.is-in .bloom__card:nth-child(3) {
  animation-delay: 0.42s;
}

.bloom__intro,
.bloom__lede,
.bloom__card {
  opacity: 0;
}

.bloom.is-in .bloom__intro,
.bloom.is-in .bloom__lede,
.bloom.is-in .bloom__card {
  opacity: 1;
}

@keyframes bloom-intro {
  from {
    opacity: 0;
    filter: blur(8px);
    transform: translateX(-1.5rem);
  }
  to {
    opacity: 1;
    filter: none;
    transform: none;
  }
}

@keyframes bloom-lede {
  from {
    opacity: 0;
    filter: blur(8px);
    transform: translateX(1.5rem);
  }
  to {
    opacity: 1;
    filter: none;
    transform: none;
  }
}

@keyframes bloom-card {
  from {
    opacity: 0;
    clip-path: inset(18% 0 0 0 round 1.6rem);
    transform: translateY(8%);
  }
  to {
    opacity: 1;
    clip-path: inset(0 0 0 0 round 1.6rem);
    transform: none;
  }
}

@media (prefers-reduced-motion: reduce) {
  .bloom.is-in .bloom__intro,
  .bloom.is-in .bloom__lede,
  .bloom.is-in .bloom__card {
    animation: none;
    opacity: 1;
    filter: none;
    clip-path: none;
    transform: none;
  }
}

@media (max-width: 900px) {
  .bloom__top {
    grid-template-columns: 1fr;
  }

  .bloom__grid {
    grid-template-columns: 1fr;
  }

  .bloom__card {
    min-height: 18rem;
  }
}